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Ventana 2014 El Rey 29er Frame

Ventana 2014 El Rey 29er Frame
$2,345.00 - $3,370.00
Please select options


It’s time to pay homage to the king of the mountain. Forget the polka-dot jersey-El Rey, Ventana’s 29" dual diamond, double butted suspension frame rules the off-road, giving riders sovereign power over their kingdom of rock and soil. The regal stature of El Rey’s 29" chassis is superbly matched with its 4" quad bearing rear suspension. The stable 29er platform allows for a smooth, controlled ride, and the eminently light and stiff main pivot and shock tabs on El Rey’s full suspension frame deliver swift, responsive action. El Rey is available in sizes 23" & 25". Long live the king; long live the ride.

What do your build kits consist of?  Below is a chart of what each build kit consists of.  Each build kit includes all of the parts for the series from which you have chosen.  Example: If you choose a Shimano XT build kit, the entire drivetrain, including brakes, will be that of the XT series.  Please refer to the following chart.

Shimano Series 10 Speed Build Kits:  
- Crankset & Bottom Bracket
- Cassette
- Chain
- Front & Rear Derailleur
- Shifters
- Hydraulic Disc Brakes
  SRAM Series 10 Speed Build Kits:  
- Crankset & Bottom Bracket
- Cassette
- Chain
- Front & Rear Derailleur
- Shifters
- Hydraulic Disc Brakes
  SRAM Series 11 Speed Build Kits:  
- Crankset & Bottom Bracket
- Cassette
- Chain
- Rear Derailleur
- Shifter (Rear Only)
- Hydraulic Disc Brakes

What if I want specific component(s) that aren't listed as a choice?  Generally speaking, we have access to all components, even if not listed as a choice.  In order to make the build process less confusing for our customers, we've opted to list the most commonly requested components from our past customers.  If however there are any components which aren't listed that you'd like your bike built with, simply call us at 708-448-8260 or drop us an e-mail at, and someone will be able to help you with your request.

Can I mix & match items in my groupo?  In order to keep pricing as low as possible for our customers, all of our groupo's are purchased in bulk as "kits" (ex. XT 2x10, XTR 2x10, X.9 2x.10, ect...) from the manufacturer's.  If you wish to mix components from different series groupo's, we can do so; however you'll lose that bulk discount pricing, therefore if you're looking to simply replace a couple of components with lower grade items in order to save money, it'll generally cost you more to do so.  In the end however, if you ultimatly want a mixed groupo, we can absolutly accomidate your request, but ask that you please e-mail with a full list of components that you'd like to use.

Explain your wheelset choices? Richards Bicycles offers 2 wheelset choices.  The first being stock wheelsets, such as Mavic CrossMax SLR, Stan's Crest/Arch EX / Flow EX w/ Stan's 3.30 hubs, ect.....  If you're not interested in one of our stock wheelset options, you can "I don’t need a wheelset OR building custom below" and simply choose one of our custom wheelsets from below.  

If you want a stock wheelset that isn't listed, we ask that you please contact us.  If you want to customize your wheelset beyond the custom options that are listed, we ask that you either contact us or choose "No, I don’t need a custom wheelset" and then proceed to our custom wheelset builder page, where you'll be able to customize your wheelset choice with much more details. 

What is the build time?  Provided that the frame is available in the size that color that you're looking for, we can generally build your custom bike within 1-2 weeks.  If you'd like to check on frame availability, please contact us.

What is S&H?  S&H for frames is $50 and $100 for customers located in the lower 48 states.  Customers located in Alaska, Hawaii, Puerto Rico or internationally should contact us to request a shipping quote.

Is there sales tax?  Richards Bicycles is only required to charge sales tax for IL customers.  If you live in any of the other 49 states, there will be no sales tax.  Furthermore, international customers will not pay sales tax through Richards Bicycles; however you may be charged importing duties / VAT charges upon receiving your frame / bike.  We do not keep a list of rates paid per country, as they change on a regular basis, so we ask that international customers please contact their local customs office to obtain a list of possible charges, as we will not have that information.

  • Tapered head tube (1-1/8" to 1.5") for InSet or Zero Stack headset (44mmx56mm)
  • 30.9mm seat post diameter
  • PF30 BB shell accommodates both BB30 and standard threaded BBs
  • Oversized 50mm down tube
  • Asymmetric chain stays increase lateral stiffness and tire clearance and reduce weight
  • High-strength needle bearing main pivot with dual quad-ring seals and grease injection port
  • Dual set, quad sealed bearings at all other pivots
  • Replaceable dropouts-standard 10mm slotted with replaceable derailleur hanger
  • 3-D contour rockers increase lateral stiffness and reduce weight
  • 102mm rear suspension travel
  • Full-housing internal cable routing
  • Fox Float CTD Boost Valve XV 7.875" x 2" air shock
  • 100mm fork compatibility
  • 34.9mm high-clamp, bottom swing front derailleur
  • Stock colors: Super Dust & Champagne

Frame SizeSeat TubeTop TubeHead TubeWheel BaseStandoverHead AngleSeat AngleReachStack
15" 16.13" 22.80" 4.38" 43.94" 29.62" 70.0º 73.0º 16.27" 22.96"
17" 17.50" 23.60" 5.13" 44.78" 29.96" 70.0º 73.0º 16.86" 23.64"
19" 19.50" 24.50" 5.88" 45.72" 30.34" 70.0º 73.0º 17.55" 24.34"
21" 21.50" 25.40" 6.63" 46.66" 31.24" 70.0º 73.0º 18.23" 25.05"
23" 23.50" 26.30" 7.13" 47.59" 32.23" 70.0º 73.0º 18.98" 25.54"
25" 25.50" 27.20" 7.88" 48.53" 33.40" 70.0º 73.0º 19.66" 26.25"

All Sizes: BB Height: 13.46", BB Drop: 1.03", Chainstay: 17.88", Fork Offset: 44mm, Fork Length: 501mm

Super Dust